Fremantle Arts Centre
Revealed
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Revealed
Western Australia’s largest annual First Nations art exhibition, the Revealed Exhibition at Fremantle Arts Centre, is highly anticipated each year. Presenting a diverse selection of works from new and emerging First Nations artists spanning the state, the exhibition highlights some of the state’s best up-and-coming talent.
As part of ongoing work with the Fremantle Arts Centre, Detail was engaged to manage a public relations campaign to promote this annual exhibition and accompanying art market. Detail worked closely with the Fremantle Arts Centre, AACHWA, and the artists to explore unique angles for coverage of the exhibition. This strategy generated broad awareness and interest in the lead-up to and during the exhibition.
The result was a media relations campaign that achieved widespread coverage in print, online, and broadcast media, both locally and nationally. Importantly, the event was another sellout exhibition and bustling art market.